Internet Marketing Survival by Praveen Kumar C

Google launches new tool which is in beta state and named AD PLANNER.  This free tool helps you identify websites your audience is likely to visit so you can make better-informed advertising decisions.

With Google Ad Planner, you can:

• Define audiences by demographics and interests.
• Search for websites relevant to your audience.
• Access aggregated statistics on the number of unique visitors, page views, and other data for millions of websites from over 40 countries.
• Create lists of websites where you’d like to advertise and store them in a media plan.
• Generate aggregated website statistics for your media plan.

If you are a Adwords user, you can export the site list from the CSV output of Ad Planner and run your Placement Targeted camapigns efficiently. Hope you are interested in testing this tool so you should sign up here for the invitation to join this beta tool.

This entry was posted on Wednesday, June 25th, 2008 at 2:21 am and is filed under Banking, Google, Pay Per Click, Web Analytics. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.